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Deployment Of Refined & Polished Gold & Diamond Designs

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Jewellery has the Power to be the 'One Little Thing' that makes you feel 'Unique'
Jewellery increases confidence and the feel good factor. When the appropriate item is worn with the proper attire, these accessories create an incredible presence bringing out the best in a woman's features and personality. Every woman needs jewelry because they help them feel unique, confident, and gorgeous. Different pieces were worn to symbolize different messages such as wisdom, security, elegance & prosperity generations. The customization in creating and designing jewelleries paves ways to mass production of jewellery use that started the requirements of brands. So, Marketing Strategies are necessary for Brands to become successful in the business which clearly describes how you will find new customers and different styles of jewellwery as if they were planning to sell and increase their Business.

Let excellence be your brand, when you are excellent, you become unforgettable


Products are ‘Made in Factory’ but Brands are ‘Created in Mind’
The pandemic caused huge disruptions, Nationwide & economic shutdowns have impacted jewellery industries as they suffered majorly due to crashed exports.one wave after another is not letting the industry to recover properly. Digital marketing is one of the most in demand strategy today that has proven track record of producing solid results as customers spend time more in browsing internet. Digital jewellery marketing plays a crucial role in creating and building the image of jewellery brand which accelerates growth and sales. A Brand needs to understand who the target customer is, what they care about and ultimately the potential of brand. By following some strategies like building a website, raising awareness on social media, regular blogs, PPC (Pay PER Clicks) and influencer marketing, Email Marketing and digital advertising a brand can gain its popularity.

The value of the Jewellery market is expected to increase from about 270 billion U.S. dollars in 2022 to over 330 billion dollars by 2026. The global jewelry market was valued at $ 237.65 billion in 2021 and is expected to grow at a CAGR of 7.7 percent during the forecast period. The key factors, such as the strategic collaborations and acquisitions among major players, a growing trend for cross-cultural ornaments, and the adoption of e-Commerce for jewelry purchasing, are driving the industry growth during the forecast period.

Siliconindia magazine in this issue presents a list of ‘10 Most Promising Jewellery Brands – 2023’ who have leveraged their extensive industry expertise and experience in providing excellent services. The following list has been prepared after being closely scrutinized by a distinguished panel of judges including CXOs, analysts and our editorial board.