Rentickle: Enhancing Lifestyles with Affordable Online Rental services

Amit Sodhi,Director

Amit Sodhi


The Gen-Z is a bird of passage living out of a suitcase, switching from place to place as per demands of changing times. Moving locations due to the call of duty and other factors have led to evolution of upwardly mobile professionals, expats and newly married couples who are setting up a beautiful home on squat budgets. In such a scenario, owning luxury lifestyle products can costs a bomb, and even more expensive can be relocating with these products across cities. Targeting the mobile millennial setting up a home on calculated budgets, two industry veterans - Amit Sodhi & Vineet Chawla (conjoined their 40 years of corporate experience in Indian & Multinational organisations and launched a company called ‘Rentickle’ in November 2015.

Aimed at enhancing lifestyles by providing top quality lifestyle products like furniture, home appliances hi fi cameras, water purifiers and more, Delhi-NCR-based Rentickle serves as an one-stop online shop for easily renting these trendy, high quality lifestyle products at very affordable monthly subscriptions/ rentals. As the sharing economy is develops exponentially all over the world, the idea of high investment on ownership is is being superceded by the desire to gain wider experiences by sharing resources. Till recently, the rental market was dominated by unorganized and localized players offering very little choice to the consumer, with virtually no focus on quality, on variety or on client convenience. Bringing the cutting-edge to this market, Rentickle offers lifestyle products in mint condition on rental basis to consumers.

Clients can order these world class lifestyle products on line at the tip of their fingers, sitting at home; delivered and installed free of cost along with periodic complimentary maintenance offered by the company. Awarded as the Super Startup of the Year 2016-17, Rentickle, with their highly experienced and committed team spoils the customer for choice for designs, variety, product categories, and convenience,– all this offered at exceptionally affordable rentals..These rentals are pegged at a fraction of the purchase price thereby making available a compelling value for money proposition to the client.
Enhancing Lifestyles
Offering a simple on line ordering process through their website, one just needs to Select and add to cart their choice of products to furnish their homes with trendy furniture, high end appliances and other lifestyle enhancing gadgets. You do not have to go through the hassles of endlessly looking for a buyer and having endless negotiations with him /her in case you have to relocate or sell off your items. You simply need to select products from the wide range available online from the website or from one of the well-thought out, pre designed home packages; share the basic credit check documents and then the goods reach you through a professional logistics team within 5-7 days.

Bringing the cutting-edge to this market, Rentickle offers lifestyle products in mint condition on rental basis to consumers

Rentickle delivers and sets up your home on all days of week offering free home delivery for orders in Gurgaon, Manesar, Faridabad, New Delhi, Noida, Ghaziabad & Hyderabad. Run and managed by AVA Lifestyle Products & Services Private Ltd, Rentickle is one of the fastest growing companies in the industry in both - B2B & B2C channels. Thanks to the experienced founding team, the company enjoys the rare distinction of having achieved EBIDTA (Earnings Before Interest, Taxes, Depreciation and Amortization) positive financials in the very first year of operation. Personifying the brand tagline 'LIVE YOUR DREAMS', Rentickle focusses on aesthetics, designs and variety with customer centricity as its DNA.

Committed to enhancing lifestyles of clients by providing best value for money proposition on rental basis, the company has a strong and effective team driving sales & marketing channels like online marketing, offline marketing, Social Media, BTL activations, B2B corporate shows and property dealers' channel. Due to this strong visibility, brand awareness, and a successful run so far, Rentickle has been successfully able to attract their existing investors to invest for the third time in the company, there by enjoying their confidence in the team yet again. "Having already raised two seed rounds in the last two years, we are now on the verge of closing an investment of USD 4 million," concurs Amit. "With strong focus on quality, costs & on client KYCs, the company has one of the healthiest recovery rates in the industry and has in this short span served about 10,000 clients already in
Delhi NCR and Hyderabad." adds Vineet

Quality Matters
Rentickle designs,fabricates and owns the inventory and hence is effectively able to control quality and offer trendy designs with world class aesthetics. "We have not only overcome the quality concern but also made this as our core strength area since we design and fabricate our own furniture," affirms Amit. "Our aim at Rentickle is to always provide an awesome customer service with the best value for money proposition,” says Vineet

Vineet Chawla, CEO
All the products offered by Rentickle are either brand new or refurbished so as to reach the customer in an absolute spic and span mint condition.. The customer also enjoys the option to return the product within three days of delivery and exchange with another product of his / her choice or ask for a refund of the amount paid by him /her. The online renting industry is now poised for a huge growth. Rentickle is gearing up to serve the clients with many more product categories apart from Furniture, Hi end Cameras and Home Appliances that are on offer now) and to spreading wings to top cities of India starting 2018.

About the Founders
Amit Sodhi
A graduate of Delhi College of Engineering and and MBA from ISB Hyderabad, Amit has over 15 years of corporate experience in diverse industries across M&A, Corporate Strategy and Engineering. He has earlier worked with top business houses such as Maruti Suzuki and has also worked as Director, HT Media

Vineet Chawla
A MBA from University of Mumbai, Vineet has 25 years of corporate experience across different businesses and industries. He has earlier worked as GM/ VP with top brands such as Whirlpool, Godrej GE, Future Group and HT Media .. Before establishing Rentickle, he was the CEO of Hong Kong Winalite Group for India and SAARC region.

• Trendy Furniture
• Home Applainces
• Hi end Cameras
• Water purifiers

Head Office: Gurgaon