Metron Industries: Innovating The Sleep Enviroment

Lalit Gupta,    Founder

Lalit Gupta


India's overall mattress market has grown at a CAGR of above 11% over the last 5 years. However, India’s tryst with modern beds started in earnest in the late 1950s and early 1960s. A royal bed was fashioned with soft cotton fabric fillings, bird down feathers, and animal hair. The others were content with charpoys made of bamboo or jute and overlaid with coarse cotton cloth for comfort, as well as coarse cotton beds.

Cotton and coir-filled mattresses first appeared in post-colonial India, and it wasn't until the mid-1990s that foam and spring mattresses began to gain popularity. The pioneers of the mattress industry had to invest significant resources in teaching a reserved Indian consumer who, on the one hand, was reluctant to discuss beds in public and, on the other, did not place much importance on his sleeping habits. For the millenials who think that sleep is the key to increased productivity and accomplishments sleep was a necessary evil.

Every industry is greeted by a revolutionary innovation once in a decade. For the Indian mattress industry, Metron India brought revolutionary innovation. For the past 20 years, Metron Industries has worked to offer healthy sleeping systems with the goal of providing its clients with a better quality of sleep. It is the first maker of smart mattresses in Asia and a one-stop shop for highend smart sleeping products. Faridabad-based Metron has developed a special Climate Comfort System that enables its products to create the best sleeping environment and level of comfort. To attain the best climate comfort, Metron has combined crucial elements like breath ability, moisture regulation, and pressure relief.

The Metron Sleeping system is the only one that can provide the kind of restful sleep that is so much needed by bodies that are worn out and brains that are stressed out due to the demanding modern work and lifestyle. Studies indicate a person spends one-third of their life in bed, a restful night's sleep is crucial for both the body and the soul. Mattresses being replaceable in nature ensure that the market continues to flourish. However, due to the lack of size standardization, mass production is a concern. This is where Metron takes the edge. All of its products are completely customizable as per the individual requirements and preferences of customers.

“At Metron, we believe that a good night’s sleep should not be elusive. Our products ranging from premium smart mattresses and exclusive ergonomic pillows to bedding accessories reflect this belief”, says Lalit Gupta, Founder & CEO, Metron Industries.

Cutting-Edge, Ahead Of Its Time Products
The Metron team is committed to providing cutting-edge products. Each product has its own USP and addresses consumer issues. Conductive Mattress, Mattress Built In Safe, Bio Magnetic Mattress, Bamboo Charcoal Mattress, Gel Cool Mattress, Temperature Adaptive Memory Foam Mattress, Mattress Built-in Electric Massager, Acupressure Mattress, Micro Pocketed Mattress, Single Top Foldable Mattress, Stretch Beds, Bed in a Box, and many more are among Metron’s most recent mattress products. Further more, the firm is aware that a nice mattress is nothing without appropriate bedding accessories. Metron produces more than 250 different kinds of pillows, including mattress protectors, ergonomic mattress toppers, body pillows, wedge pillows, infertility pillows, pregnancy pillows, antimilk spitting pillows for newborns, bed backrests, seat & foot cushions, medical cushions, etc.

Metron is not just a mattress manufacturing organization, the company is a change bringer and innovator. For the majority of professionals after Covid-19, their beds have
replaced their offices. In response to this change, Metron developed unique goods including spine starch pillows, soft footrests, adjustable backrests, and many more.

Metron has gone beyond conventional notions of what mattresses and pillows are and entered the domain of what they ought to be

Sleep On Bed Or Sleep On Mattress?
The industry, however, has its own share of challenges. Elaborating on the same, Lalit explains, “The principal challenge that the Indian Mattress Industry faces today is bed sizes. Worldwide there are only a few standard sizes that a bed manufacturer follows, on the other hand in the Indian market scenario, there are hundreds of sizes. In our country, people believe for good sleep they need a good bed. In India, if you asked someone where they sleep, they will answer they sleep on a bed. Internationally if you ask the same question, they will answer they sleep on a mattress. This is the driving force behind people spending money on buying beds rather than mattresses”.

He adds, “One of the other issues is a lack of awareness. There is no one-size-fits-all when it comes to mattresses. Using an incorrect mattress is one of the leading causes of back pain. Furthermore, mattresses start losing comfort and support factor with time and get soft and soggy. Over a period of time, they accumulate bacteria and dust mites. So, a lack of awareness about mattress replacement is also a big problem. The mattress should be replaced within 7-8 years, even if it is in a healthy condition. Keeping all of these issues in mind, Metron has taken up the dual responsibility of providing quality products while also educating users. Our website provides in-depth guidelines about finding the perfect fit as well as detailed instructions on caring for one’s sleeping product”.

Keeping Customer Preferences At The Centre
Metron respects the value of clients' money and maintains that it offers an unconditional, 100% satisfaction guarantee on all its products. The majority of Metron’s raw materials are either imported from countries like Germany, Thailand, Belgium, Switzerland & China, or they are purchased directly from the top companies in each sector in India and assembled at Metron’s Factory.

Metron does not cut corners and is aware of the importance of even the smallest details which are important for good health. The firm only uses water based glue that is Oekotex-certified and imported from Switzerland because, despite being a very tiny part of its product, glue is crucial to both the longevity of the product and the health of its users like asthma & other breathing problems. Metron is FDA approved, GMP certified, and meets all social compliances.

Innovating For A Better Sleep
As an innovative enterprise, Metron has introduced a plethora of exceptional products to the sleep comfort sphere. Metron has always been coming up with new innovative ideas. Metron’s experts start the process to identify a solution as soon as a problem is recognized. This is what gave rise to items like the Mattress Lifter and Bed Sheet Tucker, which make it simpler for users to make their beds, and the Bed Bridge Mattress Joiner or Mattress Gap Filler, which closes the space left by two separate mattresses. This is a common practice in India, where people purchase storage bed boxes that come with mattresses in pairs.

We have worked to give our consumers the greatest experience possible, even during the difficult circumstances of the last two years. As a result, we have developed a number of products geared for people who work from the comfort of their beds”, adds Lalit.

Metron has gone beyond conventional notions of what mattresses and pillows are and entered the domain of what they ought to be. The firm’s premium and exclusive selection are shining examples of what a user in the twenty-first century wants. Metron caters to all of its users' preferences without sacrificing comfort and quality, offering everything from cervical pillows, medical pillows, super luxury ultra-soft pillows, music pillows, and nano spring pillows to gel cool laminated mattresses, bamboo charcoal mattresses, and mattresses with integrated digital safe and many more.

In fact, Metron has acquired manufacturing technology from European countries to match the latest trend in the international market. Besides this, the firm has a state-of-the-art stitching facility. The products are manufactured in a safe and hygienic environment. In the light of Covid- 19, Metron has further improved these standards and has adopted the usage of UV technology to ensure its users receive the finest products possible.

Continuing The Legacy
Founded In 2002, the founder, Lalit Gupta, a mechanical engineer, envisioned providing Customized and Personalized Comfort Smart Solutions. Speaking about Metron's future, the CEO says, “Metron was the pioneer manufacturer of exclusive custom-made specialized mattresses in India. We have been quietly helping discerning premium buyers & homeowners with their best night’s sleep. We aim to continue to provide the best experience while expanding our base to new users with smart innovative sleep solutions”.